Here They Are:

1.

Commitment comes first - You must totally commit to the project. Don't turn it over to a junior employee. Put all your available resources behind it.

2.

Identify the objectives - Create a plan. Would you consider starting a new business without a business plan? I hope not!

3.

Design with clarity - Create a blue print of the look and feel. Building a Web Site is similar to building your custom home… It makes a statement about you.

4.

User Friendly - Don't build a maze. If people get lost… they won't like it… and they will run away.

5.

Content Is Everything - Don't make your Web Site an extension of your corporate brochure. Your clients won't read it. If it's about you… no one cares… but you!

6.

Make it dynamic/interactive - A static Web Site is useless. Build a Web Site that is driven by technology that enables you to keep the content fresh and current. Make it interactive for your clients.

7.

Create a reason - Give your clients a reason to return. What's in it for them?

8.

Marketing is the Key - The best Web Site in the World is totally useless if no one knows about it. No… you don't have to spend a fortune, to achieve results.

9.

Build trust - Trust is the key ingredient to success on the Internet. Without it… you fail.

10.

Hire a Professional - Don't make the common mistake of building your own Web Site unless your company has a competent internal IT staff. Hire a professional organization.